Like many other good ideas, rapper YG’s latest business enterprise – a male enhancement complement, the so-called Cherry Bomb, released in February under his lifestyle brand 4HUNNID, was born out of a gaggle chat. “Me and my friends started a group chat. There are about 20 of us in the chat and we talk about all sorts of shit… and one of them is sexual well-being,” YG says.
Narrated by a newly minted wellness entrepreneur GQ that he was surprised to learn the way many men struggle with sexual challenges and the way much all of them need a solution. “One thing I’ve noticed is that me, my homies, and the people I start talking to about this product are like a secret society,” he says. “People just don’t talk openly about these types of products and using them. But when I start bringing it up in conversations, I start to notice that everyone reaches for such a product.”
With Cherry Bomb, YG not only wants to supply men with an all-natural alternative to some blue pills, but additionally desires to spread the conversation around sexual wellness. “I’m just trying to normalize this brand, you know what I’m saying?” He says. “You can speak about it. It doesn’t must be a secret society.
So we’re talking about it – together with YG’s other healthy habits, like his love of cleansing, his commitment to every day exercise, and (perhaps not surprisingly) his belief that “sex makes life better.”
For real life diet, GQ talks to athletes, celebrities and other high achievers about their diet, exercise and wellness. Remember that what works for them may not necessarily be healthy for you.
GQ: I really like that you are using your platform to scale back the stigma around a number of the issues or insecurities men can feel in bed, which we have seen with many sexual wellness products. Considering you are within the wellness industry now: Do you’re thinking that of yourself as a wellness guy?
YG: Yes. In 2015, I began going vegan and doing a real cleanse – vegan alkaline, the best level of veganism. I’m talking about plant-based foods and fruits – I have never done the rest for months. And there are moments after I do it yearly. I’m very picky in regards to the water I drink, the food I eat and the groceries we buy. I’m not promoting it, but my real life is absolutely like that. And individuals who work with me, who know me, know, “No, he really deals with this kind of shit in his life.”
Is veganism something you continue to do or are you past it?
No, I’ll rejoice here and there. Lately, when I’m going on a diet or cleanse, I eat protein, vegetables and stuff like that, you’re feeling me? I just hand over all carbs and all fake sugars. Unless it’s natural, fruit or agave sugar, I won’t mess with it.
Credit : www.gq.com