Tesla has decided to slash its Full Self-Driving monthly subscription price in half to now $99 a month.
This comes after Elon Musk said Tesla would keep increasing Full Self-Driving prices because the system gets higher.
Much has been said about Tesla’s decision to sell a ‘Full Self-Driving’ (FSD) package before it actually solved self-driving. It’s a controversial decision.
One thing is evident: Tesla has used it to sell cars and encouraged owners to buy the package early.
CEO Elon Musk went so far as claiming that Tesla vehicles at the moment are “appreciating assets” because they’re “capable of becoming self-driving,” and Tesla will increase the value of the FSD package
This was true for years, but Tesla reversed course last yr when it slashed its FSD package price from $15,000 to $12,000.
Tesla also offers owners to buy a monthly subscription to FSD. Tesla originally offered it for $199 per thirty days.
Today, Tesla slashed this price in half:
The price drop got here after Tesla began to mandate FSD demo drives for all recent deliveries and offered 1 month of free FSD trial to all existing owners in North America.
Those also all got here as Tesla is deploying FSD v12, a new edition of its “supervised Full Self-Driving”, which requires driver attention in any respect times. The new edition is fully-powered by AI and is believed to be a major advancement compared to previous software versions.
Electrek’s Take
Tesla is looking to increase FSD take rate in any respect cost at once. This should definitely assistance on the subscription side, but only there since it is mindless to buy the FSD package anymore.
At $12,000, it could take 10 years to get into the cash compared to a monthly subscription.
Of course, Tesla could increase the value back up at any time but still. It doesn’t make much sense at once.
Anyway. You can ignore “appreciating assets”. It also makes Elon’s comment that Tesla would increase the value as FSD gets higher an entire lie. FSD v12 is the primary update that I see as significantly higher and yet, that’s when Tesla decreases the value.
On the opposite hand, it’s going to help Tesla financially. As people come off of the FSD trial, I’d assume that a major number will go for it at $99 – especially those that have only plain Autopilot.
Again, it is mindless that it’s the identical price, $99, whether you might be coming from just Autopilot or Enhanced Autopilot. It’s obviously far more value coming from plain Autopilot.
I wouldn’t be shocked if Tesla can get 1 million people to enroll for this over the following few months.
Credit : electrek.co